106: From Celebrity Jeans to Conscious Swimwear - Confession with Andréa Bernholtz

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Today’s Episode…

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Our guest Andréa…

From the co-founder of celebrity favorite denim line Rock & Republic comes SWIMINISTA, an all-new collection of comfortable, ultra-chic swimwear made from luxury recycled fabrics and featuring adjustable, personalized fits in sizes A-DDD. Concerned about the environmental impact of traditional swimwear manufacturing, designer and serial mom-preneur Andréa Bernholtz developed an innovative women’s swim collection made to reduce the industry’s carbon footprint while offering tailored fits that inspire confidence. Now, discover the complete SWIMINISTA line, featuring high-quality, machine washable recycled fabrics in timeless silhouettes built to last more than one summer vacation.

 

“I have never been able to find a swimsuit that fits just right,” explains Bernholtz. “If it holds me up, it looks like a sports bra or too old-fashioned. Otherwise, it doesn’t provide the right support and I pop out all the time!” Tired of searching endlessly for a sexy suit to fit her body, she resolved to create it herself. Based on her previous work at global lifestyle brand Rock & Republic and first-hand experience with the waste-filled fashion industry, Bernholtz set out to not only build a better suit but also a better design process. 

 

The result is a collection of long-lasting, ultra-comfortable swimwear featuring a soft, luxurious nylon fabric made from post-consumer plastics. Choose from a selection of mod prints, classic colors, and pieces made for movement. Smooth-moulded cups with adjustable straps and back tie detailing ensure a customized fit that offers the ultimate support. Using the SWIMINISTA personalized fit guide, shoppers can select their ideal style, enter details about their off-the-rack jeans and bra sizes, and easily find the right suit to complement their unique body. Plus, eliminate the soul-destroying swimwear shopping experience with SWIMINISTA’s “Try At Home” solution. Simply choose a selection of suits to try, decide which to keep, and send back the rest. 

 

Discover the new era of eco-conscious, comfortably supportive swimwear in the SWIMINISTA online shop, along with care tips and essential accessories like the three-way Multi-Purpose Mask. Standard shipping is always free anywhere in the US on orders over $100, or enjoy an $8 standard flat rate on orders under $100. Next-day and two-day options are also available. Learn more about the revolutionary and philanthropic SWIMINISTA brand and shop the collection exclusively at SWIMINISTA.com. Follow on Instagram @SWIMINISTA for style ideas, new releases, and brand updates. 

 

About Swiminista:

 

From Rock & Republic Co-Founder Andréa Bernholtz comes SWIMINISTA, an all-new collection of comfortable, ultra-chic swimwear made from luxury recycled fabrics and featuring adjustable, personalized fits in sizes A-DDD. In an effort to give women the confidence to celebrate their own bodies while reducing the swim industry’s impact on the planet, SWIMINISTA relies on luxury recycled fabrics to create high-quality, supportive pieces made for movement. Using the SWIMINISTA personalized fit guide, shoppers can select their ideal style, enter details about their off-the-rack jeans and bra sizes, and easily find the right suit to complement their unique body. Through the company’s discrete “Try At Home” option, shoppers can choose a selection of suits to try, decide which to keep and send back the rest. Discover the new era of eco-conscious, supportive swimwear in the SWIMINISTA online shop, along with care tips and updates on the company’s efforts to give back, both globally and locally. Shop the SWIMINISTAcollection exclusively at SWIMINISTA.com and follow on Instagram @SWIMINISTA for style ideas, new releases, and brand updates. 


Check out Andréa online!

@Andrea_bernholtz and @swiminista on instagram

www.swiminista.com


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Amanda FreickComment